FOCUS and SCOPE

FOCUS

Economics and Digital Business Review focuses on publishing high-quality scholarly articles that examine contemporary issues in economics, management, and business within the context of digital transformation. The journal serves as an academic platform for researchers, scholars, and practitioners to explore theoretical developments, empirical findings, and practical insights related to the digital economy and digital business.

The journal emphasizes the integration of economic perspectives and digital technologies to support competitiveness, sustainability, and strategic decision-making in both public and private sectors at national and global levels.

SCOPE

The scope of Economics and Digital Business Review includes, but is not limited to, the following areas:

  1. Digital Economy

    • Digital economy and platform-based economy

    • Financial technology (FinTech), e-commerce, and digital payment systems

    • Sharing economy and gig economy

  2. Digital Business and Management

    • Digital business models

    • Organizational digital transformation

    • Innovation and technology management

    • Digital entrepreneurship and startups

  3. Economics and Business Analytics

    • Data-driven decision-making

    • Business intelligence and big data analytics

    • Artificial intelligence applications in economics and business

  4. Marketing and Consumer Behavior

    • Digital marketing and social media marketing

    • Consumer behavior in the digital era

    • Digital branding and customer experience

  5. Finance and Accounting in the Digital Context

    • Digital finance and financial innovation

    • Accounting information systems

    • Technology-based auditing and financial reporting

  6. Human Resource Management and Organizational Studies

    • Digital human resource management and HR analytics

    • Employee performance, competence, and work readiness in the digital era

    • Digital leadership and organizational change

  7. Public Policy, Governance, and Regulation

    • Digital economic policy

    • Regulation of digital business and consumer protection

    • Ethics and governance in digital business

The journal accepts original research articles, conceptual papers, case studies, and systematic literature reviews that align with the journal’s focus and scope.