Arif, Muh., and Rezali Yandra. “Kajian Teoritik Konsep Penjenamaan Dan Tantangan Keterkenalan Produk”. Economics and Digital Business Review 5, no. 1 (January 3, 2024): 245–257. Accessed March 27, 2026. https://ojs.stieamkop.ac.id/index.php/ecotal/article/view/990.