Kembau, A. S., D. Y. Bernanda, A. P. Kumaat, and F. N. . Doa. “What Drives the Adoption of Virtual Influencers in Indonesia? A TAM2 Perspective on Social Influence and Cognitive Absorption”. Economics and Digital Business Review, vol. 6, no. 1, Feb. 2025, pp. 575-91, https://ojs.stieamkop.ac.id/index.php/ecotal/article/view/2093.