Putri SAA, Ningrum NK, Hutami LTH. The Effect Of Hedonic Value And Utilitarian Value On Purchase Intention With Emotional Pleasure As An Intervening Variable Towards Tiktok Influencers . AMAR [Internet]. 2026 Jan. 8 [cited 2026 Mar. 29];6(1):180-98. Available from: https://ojs.stieamkop.ac.id/index.php/amar/article/view/3547