KRISNAWATI, Lies Hendrawan; SISWANTI, Indra; RAMLI, Yanto; WIDAYATI, Cristina Catur. Optimizing Social Media Marketing Strategies to Improve The Business Sustainability of MSMEs. Amkop Management Accounting Review (AMAR), [S. l.], v. 6, n. 1, p. 373–383, 2026. DOI: 10.37531/amar.v6i1.3558. Disponível em: https://ojs.stieamkop.ac.id/index.php/amar/article/view/3558. Acesso em: 29 mar. 2026.