KHARISMA PUTRA, Gilang; KUWATNO, Kuwatno; HANDARUKMI, Jati. Role Green Consumers in Mediating Relationship Between Environmental Awareness, Green Product Innovation, and Green Creativity on Competitive Advantage of SMEs. Amkop Management Accounting Review (AMAR), [S. l.], v. 6, n. 1, p. 272–284, 2026. DOI: 10.37531/amar.v6i1.3503. Disponível em: https://ojs.stieamkop.ac.id/index.php/amar/article/view/3503. Acesso em: 29 mar. 2026.