[1]
Relifra, R. et al. 2025. AI Adoption and Functional Performance in MSMEs: Evidence Across Marketing, HR, Finance, and Operations. Amkop Management Accounting Review (AMAR). 5, 2 (Nov. 2025), 1212–1233. DOI:https://doi.org/10.37531/amar.v5i2.3299.