Article Sidebar

Download
PDF
Statistic
Read Counter : 1313 Download : 674

Downloads

Download data is not yet available.

Main Article Content

Abstract

Manajemen operasional merupakan hal yang penting dalam sebuah perusahaan baik dalam kondisi normal maupun dalam kondisi terjadinya wabah covid-19 yang menimpa seluruh dunia, hal ini karena melakukan manajemen operasional dapat melakukan perencanaan, pengendalian, dan koordinasi terhadap suatu produk yang diciptakan oleh sebuah perusahaan. Untuk itu penelitian ini bertujuan dalam mengetahui penerapan manajemen operasional pada perusahaan Unilever dalam waktu sebelum, selama, dan setelah masa pandemi covid-19. Hasil penelitian ini menjelaskan bahwa unilever telah melakukan penerapan operasional dengan baik, terbukti bahwa perusahaan dapat berbagai strategi untuk menciptakan keberlangsungan produk yang dapat dikonsumsi oleh pelanggan seperti penerapan projek manajemen, managing quality, CSR dan strategi lainnya. Hal ini dapat menjadi penerapan operasional yang baik bagi perusahaan karena telah merancang teknologi untuk menciptakan produk namun dengan biaya yang relatif rendah.

Keywords

Manajemen Operasional Unilever Covid-19 strategi CSR managing quality

Article Details

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite
Benny, B., Nurhidayati, M. ., Riana, S. F. ., Lo, M. ., Jovina, J., & Tan, R. . (2023). Penerapan Manajamen Operasional Perusahaan Unilever Sebelum, Selama, dan Setelah Masa Pandemi. Amkop Management Accounting Review (AMAR), 3(1), 30–40. https://doi.org/10.37531/amar.v3i1.547
Download Citation
Endnote/Zotero/Mendeley (RIS)
BibTeX

References

  1. Adam, B. (2018). Peranan Manajemen Strategi dan Mnajamen Operasional dalam Meningkatkan Mutu Pendidikan (Studi kasus di SMPN 13 Depok, Jabar). Jurnal Tahdzibi, 3(2), 57–66. https://doi.org/https://doi.org/10.24853/tahdzibi.3.2.57-66
  2. Asmara, K. (2018). Analisis Peran Sektor Industri Manufaktur Terhadap Penyerapan Tenaga Kerja Di Jawa Timur. Journal of Economics Development Issues, 1(2), 33–38. https://doi.org/10.33005/jedi.v1i2.18
  3. Azwina, R., Wardani, P., Sitanggang, F., & Silalahi, P. R. (2023). Strategi Industri Manufaktur Dalam Meningkatkan Percepatan Pertumbuhan Ekonomi di Indonesia. Jurnal Manajemn, Bisnis Dan Akuntansi, 2(1), 44–55.
  4. Babich, V., & Hilary, G. (2020). Distributed ledgers and operations: What operations management researchers should know about blockchain technology. Manufacturing and Service Operations Management, 22(2), 223–240. https://doi.org/10.1287/MSOM.2018.0752
  5. Benjaafar, S., & Hu, M. (2020). Operations management in the age of the sharing economy: What is old and what is new? Manufacturing and Service Operations Management, 22(1), 93–101. https://doi.org/10.1287/msom.2019.0803
  6. Chandra, R., & Jatmika, S. (2022). Unilever Surabaya Corporate Social Responsibility (Csr) Policy in Maintaining Environmental Sustainability in Surabaya in 2014-2020. Proceedings of the International Conference on Public Organization (ICONPO 2021), 209(Iconpo 2021), 444–452. https://www.atlantis-press.com/proceedings/iconpo-21/125970904
  7. Deisita Memah, A. T. dan P. V. R. (2015). Analisis Strategi Promosi, Harga, Lokasi dan Fasilitas Terhadap Keputusan Pembelian Rumah di Citraland Manado. Jurnal EMBA, vol 3, 1272.
  8. Dogru, A. K., & Keskin, B. B. (2020). AI in operations management: applications, challenges and opportunities. Journal of Data, Information and Management, 2(2), 67–74. https://doi.org/10.1007/s42488-020-00023-1
  9. Faiq, S. S., Rizal, M., & Tahir, R. (2021). Analisis Manajemen Operasional Perusahaan Multinasional. Jurnal Manajemen, 11(2), 135–143.
  10. Fan, Y. Van, Chin, H. H., Klemeš, J. J., Varbanov, P. S., & Liu, X. (2020). Optimisation and process design tools for cleaner production. Journal of Cleaner Production, 247. https://doi.org/10.1016/j.jclepro.2019.119181
  11. Fitriani. (2017). Faktor-Faktor yang mempengaruhi pemilihan lokasi.
  12. Glavič, P., Pintarič, Z. N., & Bogataj, M. (2021). Process design and sustainable development—a european perspective. Processes, 9(1), 1–21. https://doi.org/10.3390/pr9010148
  13. H, A. F., Sahputri, A., & Nurbaiti, N. (2021). Analisis Peluang Bisnis di Masa Pandemi (Studi Kasus pada PT Unilever Indonesia Tbk). JAAKFE UNTAN (Jurnal Audit Dan Akuntansi Fakultas Ekonomi Universitas Tanjungpura), 10(2), 65. https://doi.org/10.26418/jaakfe.v10i2.50962
  14. Hanggarjita, M. D., & Paksi, A. K. (2022). Peran Unilever Dalam Pemulihan Ekonomi Indonesia Pasca Pandemi. Ganaya : Jurnal Ilmu Sosial Dan Humaniora, 5(3), 283–296. https://doi.org/10.37329/ganaya.v5i3.1846
  15. Heck, C. A., von Horstig, M.-W., Huttner, F., Mayer, J. K., Haselrieder, W., & Kwade, A. (2020). Review—Knowledge-Based Process Design for High Quality Production of NCM811 Cathodes. Journal of The Electrochemical Society, 167(16), 160521. https://doi.org/10.1149/1945-7111/abcd11
  16. Heizer, J., Render, B., & Munson, C. (2014). Operations Management-Sustainability and supply chain management.
  17. Heizer, J., Render, B., & Munson, C. (2019). Operations Management: Sustainability and Supply Chain Management (S. Wall (ed.); Twelfth). Pearson Education, Inc. https://ndupress.ndu.
  18. Helo, P., & Hao, Y. (2022). Artificial intelligence in operations management and supply chain management: an exploratory case study. Production Planning and Control, 33(16), 1573–1590. https://doi.org/10.1080/09537287.2021.1882690
  19. Kamila, et al. (2022). Perkembangan strategi bisnis pt unilever (tinjauan analisis pestel dan swot). Journal of Digital Business and Innovation Management, 1, 1–20. https://doi.org/10.1234/jdbim.v1i1.48683
  20. Maruf, S., Saleh, F., & Haffari, G. (2022). A Survey on Document-level Neural Machine Translation. ACM Computing Surveys, 54(2), 1–36. https://doi.org/10.1145/3441691
  21. Merz, B., Kuhlicke, C., Kunz, M., Pittore, M., Babeyko, A., Bresch, D. N., Domeisen, D. I. V., Feser, F., Koszalka, I., Kreibich, H., Pantillon, F., Parolai, S., Pinto, J. G., Punge, H. J., Rivalta, E., Schröter, K., Strehlow, K., Weisse, R., & Wurpts, A. (2020). Impact Forecasting to Support Emergency Management of Natural Hazards. Reviews of Geophysics, 58(4), 1–52. https://doi.org/10.1029/2020RG000704
  22. Mitra, S., & Karathanasopoulos, A. (2019). Firm Value and the Impact of Operational Management. Asia-Pacific Financial Markets, 26(1), 61–85. https://doi.org/10.1007/s10690-018-9258-1
  23. Mozelewski, T. G., & Scheller, R. M. (2021). Forecasting for intended consequences. Conservation Science and Practice, 3(4), 1–13. https://doi.org/10.1111/csp2.370
  24. Nur, A., Fithry, I., Irhas, M., Putra, Z., & Utami, S. (2021). The Impact of Consumer Behaviour Megashift on Unilever ’ s Product Strategy during COVID -19 Crisis. 61–65.
  25. Pandey, R., Massand, A., Mulya, V. T., Sin, L. G., Naresh, V. P., Zamara, F. B., Kee, D. M. H., Binti Zamri, S. K., Binti Azmi, N. A. S., Binti Mohd Hamdan, N. N., & Aditi, A. (2021). The Impacts of Covid-19 on Unilever. Journal of The Community Development in Asia, 4(1), 34–43. https://doi.org/10.32535/jcda.v4i1.996
  26. Pellerin, R., Perrier, N., & Berthaut, F. (2020). A survey of hybrid metaheuristics for the resource-constrained project scheduling problem. European Journal of Operational Research, 280(2), 395–416. https://doi.org/10.1016/j.ejor.2019.01.063
  27. Pratama et al. (2020). Analisis Rasio Keuangan Untuk Mengukur Kinerja Keuangan Perusahaan Sebelum dan Saat Pandemi Covid 19. Conference on Innovation and Application of Science and Technology (CIASTECH 2021), Ciastech, 29–34.
  28. Qadri, R. A., Cuandra, F., Alexander, Ester, R., Lim, J., Chandra, A. N., & Kurniawan, J. (2022). Penerapan Manajemen Rantai Pasok Berbasis Sistem Erp Pada Pt. Unilever Indonesia. Jurnal Inovasi Penelitian, 3(1), 4555–4562. https://stp-mataram.e-journal.id/JIP/article/view/1588
  29. Rahmat, Z. (2022). Marketing Public Relations (MPR) Sebagai Strategi Pemasaran Yang Efektif Di Tengah Pandemi Covid-19. Jurnal Pajak Dan Keuangan Negara (PKN), 4(1S), 315–325. https://doi.org/10.31092/jpkn.v4i1s.1863
  30. Rawati Suganda, F., & Purnamasari, I. (2022). Analisis Wilayah Manajemen Operasional pada UMKM Bintang Langit. Journal of Knowledge Management, 16(1), 001–012. https://journal.uniga.ac.id/index.php/JKM/article/view/2123
  31. Ribeiro-Navarrete, S., Saura, J. R., & Palacios-Marqués, D. (2021). Towards a new era of mass data collection: Assessing pandemic surveillance technologies to preserve user privacy. Technological Forecasting and Social Change, 167(February). https://doi.org/10.1016/j.techfore.2021.120681
  32. Setiawan, & Purba, H. H. (2021). A Systematic Literature Review of Malcolm Baldrige National Quality Award (MBNQA). Journal of Technology Management for Growing Economies, 12(1), 1–12. https://doi.org/10.15415/jtmge.2021.121001
  33. Siti Julaeha, L., & Yustriana. (2023). Design of goods and services in developing business. Jurnal Imliah Manajemen, Ekonomi Bisnis, Kewirausahaan, 10(1), 1–8. https://doi.org/https://doi.org/10.30640/ekonomika45.v10i1.589
  34. Song, J., Martens, A., & Vanhoucke, M. (2022). Using Earned Value Management and Schedule Risk Analysis with resource constraints for project control. European Journal of Operational Research, 297(2), 451–466. https://doi.org/10.1016/j.ejor.2021.05.036
  35. Stoecker, R., & Avila, E. (2021). From mixed methods to strategic research design. International Journal of Social Research Methodology, 24(6), 627–640. https://doi.org/10.1080/13645579.2020.1799639
  36. Vujovi, V., Cao, Y., Alhammadi, Y., Jermsittiparsert, K., Le, H. Van, Wakil, K., & Radojkovic, I. (2020). Technology in Society Project planning and risk management as a success factor for IT projects in agricultural schools in Serbia. Technology in Society, 63(April), 1–5. https://doi.org/https://doi.org/10.1016/j.techsoc.2020.101371
  37. White, R. L., Bennie, A., Vasconcellos, D., Cinelli, R., Hilland, T., Owen, K. B., & Lonsdale, C. (2021). Self-determination theory in physical education: A systematic review of qualitative studies. Teaching and Teacher Education, 99(xxxx), 103247. https://doi.org/10.1016/j.tate.2020.103247
  38. Zeng, N., Liu, Y., Gong, P., Hertogh, M., & König, M. (2021). Do right PLS and do PLS right: A critical review of the application of PLS-SEM in construction management research. Frontiers of Engineering Management, 8(3), 356–369. https://doi.org/10.1007/s42524-021-0153-5
  39. Zilberova, I., Petrov, K., & Artsishevsky, M. (2020). Actual Problems of Management Quality Control of a Construction Company. IOP Conference Series: Materials Science and Engineering, 753(4). https://doi.org/10.1088/1757-899X/753/4/042020